No matter who you choose to vote for next week, you simply have to appreciate the overall smartness of this video by MoveOn. It's customizable so that your friend's name appears in the video, thereby making them the nonvoter who is the subject of this "news" report. Think of some applications that this type of video might have that would benefit your organization. Could it be a tool for your sales teams? Could it be a way to accelerate new products being picked up by your retail partners?
Click here to send it to a few friends.
Hat tip to Guy Kawasaki for the heads-up.